Chinese Laundry

NYC Display Studio

Can Baylor design a permanent showroom and studio in New York City for the loved footwear brand, Chinese Laundry, to showcase their groundbreaking styles of shoes, sandals and boots season after season?

Challenge

Can Baylor design a permanent showroom and studio in New York City for the loved footwear brand, Chinese Laundry, to showcase their groundbreaking styles of shoes, sandals and boots season after season?

Goal

Create a timeless but modular design to welcome guests and put the focus on Chinese Laundry’s designs and matched their signature combination of outstanding quality and value with an inspired point of view.

Results

The buyer experience was greatly improved through comprehensive branding of the many brands under the Chinese Laundry umbrella with the ability to increase or decrease each brands square footage simply and easily.

More Work